LibraryEguideframe buying philosophy

Frame Buying Philosophy

The optical composes up to 50% of most eye care practices business revenue and yet many business owners struggle to understand the key to success in the optical: proper buying and active selling. In this e-guide we will provide a summary of effective and profitable frame buying. The concepts are not new or difficult but they are essential to enhancing profit and sales with your optical. Like every other business operation there is a process involved that will maximize your inventory management, enable proper buying, and create a logical frame pricing structure based on business intelligence, not guesses and outdated retail pricing strategies.
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